Moderation for qualitative studies in medical markt research
Focus groups / group discussions, in-depth interviews (KOL, physicians, patients)

Analysis and presentation
Analyzing and presentation in German or English

Topics
Marketing studies for pharmaceutical companies: communication testing, ad testing, handling tests, usabilty tests e.g. for medical devices or packaging, positioning studies...
Quality of live: Support in questionnaire development and validation
Diseases: adipositas, cancer (breast cancer, prostate cancer, NSCLC, rectal cancer ...), diabetes, MS, osteoporosis, CHD, asthma, COPD, wheelchair drivers...

Consulting
... for projects in medical market reseach:
German health care system, feasibility, culture


If you’ve questions about the offer, please call or send an e-mail.